A Budget for Baby

A Budget for Baby

12 March 2012

One of the most significant financial decisions a young couple can make is when to start a family. Worries about money are one of the key reasons why couples delay having children. Being financially prepared for the first baby can help reduce the stress that sometimes comes with what should be a joyful occasion.

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How To Achieve Social Media Critical Mass

How To Achieve Social Media Critical Mass

10 March 2012

There is no doubt that Social Media networks have become a daily part of our lives and as a business it is vital that your business jumps on the social media bandwagon. Achieving social media critical mass is a challenge that businesses must take on and it is widely agreed that 15% is the target [...]

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How To Make Blogs Successful With Fresh, Evergreen Content

How To Make Blogs Successful With Fresh, Evergreen Content

10 March 2012

Helping your business to keep blog content fresh, new and exciting is just one aspect of your social media strategy that Mobilize Mail can help you with. Using blogs is a great way to keep a profile online, but just writing and posting is not enough – there are a lot of other ways to [...]

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Small business, big resolutions

Small business, big resolutions

08 March 2012

There’s a New Zealand online business I came across the other day, Father Rabbit, which may as well have had a photo of me pinned to their mood board when they conceptualised it. From the moment I spotted an ad for it on another blog, to the moment I followed them on their Facebook page.

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Seven Top Tips for Spending Less

Seven Top Tips for Spending Less

02 March 2012

There are only two ways you can save more: you can increase your income, or cut back on your spending. Here are seven great ways to save by spending less: 1. Buy and sell second hand goods on trading websites. Have a rule that before you buy anything new, you have to get rid of something first. That way, you avoid accumulating clutter.

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Laggards: Australian online retail is at the end of the adoption curve

Laggards: Australian online retail is at the end of the adoption curve

01 March 2012

In the Lifecycle of Product Adoption first come the innovators, then the early adopters. As time passes the early majority give it a whirl. Some time after that, the late majority think it might even be for them. Then, right at the end, come the laggards. The last to try something, the totally risk averse.

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Rules To Really Engage With Clients

Rules To Really Engage With Clients

01 March 2012

We’ve all heard the phrase ‘delighting clients’ and ‘over-delivering on promises’ but what do these words really mean? When we are engaged by a client for a particular piece of work they ought to be happy if that work is completed on time. Sometimes though, over the period of an engagement their expectations can change.

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Its All About Timing In Email Marketing

01 March 2012

When you put time and effort into creating email marketing campaigns you will want to maximize the impact of the email to gain the most attention. Of course you still need a subject line that attracts attention, but timing of the email is also important. Knowing the best time to send the email will ensure [...]

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Love makes the Business

Love makes the Business

29 February 2012

Whatever type of business you have: small or medium sized, the question is always - how to continuerepeat business, how to add new clients to the fold. Naturally these usually seem no brainers, but still: as repeat business makes up the larger chunk generally of your income it pays to "canoodle the client".

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Top Search Engine and Top Search Term of 2011

Top Search Engine and Top Search Term of 2011

29 February 2012

Online Reputation begins with where you rank on the various search engines available on the internet. The search engine that has the greatest market share is Google and so really it is important for your business to rank on the Google search results. And the results that are returned need to be positive. At Value [...]

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Why You Need Key Performance Indicators (KPI’s)

Why You Need Key Performance Indicators (KPI’s)

27 February 2012

In my travels as a business mentor and coach, all too often I come across great businesses of all sizes doing what they do really well but barely being able to keep control of their team. More often than not, they do not use Key Performance Indicators (KPI's).

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Money Issues for Blended Families

Money Issues for Blended Families

27 February 2012

Getting together with a new partner can have its difficulties, especially when there are children from a previous relationship involved. While there are many practical issues to resolve, often the most complex are to do with money.

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Invest in Your Relationships

Invest in Your Relationships

20 February 2012

One of the most interesting aspects of wealth creation is that it is virtually impossible to do on your own. Put a person on a desert island and he or she will not create any additional wealth than is already present on the island.

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Rules for Entrepreneurs – good habits to develop

Rules for Entrepreneurs – good habits to develop

17 February 2012

I Went to a seminar the other day and the speaker mentioned these 16 key items to being successful in business. I thought they were great habits for everyone to develop and included a 17th for good measure. Habits of Mind for successful entrepreneurs -

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How To Enhance Customer Engagement Through Social Media

How To Enhance Customer Engagement Through Social Media

14 February 2012

How do you enhance customer engagement using Social Media networks? At Mobilize Mail we have many ways to do this and can help your business achieve the following; Increasing your customer base, building loyalty with your existing base and securing the all important repeat business. Using Social Media in the right way is key to [...]

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10 Top Tips for Buying an Investment Property

10 Top Tips for Buying an Investment Property

13 February 2012

Some of our readers enquired about property investment as a way to help increase their nest-egg. So I thought I would alert you to a great post for New Zealanders => Property Investment NZ Tips

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