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7 TIPS to Kick-start Social Media in Your Business The Demise of the Australian Retailer Conation – Maybe the Most Important Business Word You’ve Never Heard Make More Money – Stop Reacting To Shiny objects And Winds Of Change
 
7 TIPS to Kick-start Social Media in Your Business

7 TIPS to Kick-start Social Media in Your Business

If the term ‘Social Media’ is relatively new to you, then you may have not yet pondered the benefits of promoting your business by using this media.

The Demise of the Australian Retailer

The Demise of the Australian Retailer

Walk through any shopping centre and it is hard to miss the “Sale” signs out front of nearly every retail outlet. There is no doubt retailers are doing it tough right now but should this be a surprise to us.

Conation – Maybe the Most Important Business Word You’ve Never Heard

Conation – Maybe the Most Important Business Word You’ve Never Heard

The only motivation book I will recommend to others is Self-made in America, by John McClintock. John introduced me to an obscure English word that I now use as a cornerstone of my daily activity – conation.

Make More Money – Stop Reacting To Shiny objects And Winds Of Change

Make More Money – Stop Reacting To Shiny objects And Winds Of Change

Small businesses with the fastest growing revenue know exactly where they are going. According to Inc Magazines 28th 500 fastest growing small businesses list, approximately 88% of them have a statement outlining where they are going. The other 12% are living dangerously.

The Rise of Social Media Within New Zealand Agricultural Businesses

The Rise of Social Media Within New Zealand Agricultural Businesses

16 July 2010

The statistics say it all; Social Media is here to stay… But hang on, what about New Zealand agricultural businesses?

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Posted in Social Media0 Comments

How Can Real Estate Agents Differentiate Themselves From Their Competition?

How Can Real Estate Agents Differentiate Themselves From Their Competition?

15 July 2010

Does a seller (or buyer) really care how many properties a real estate agent has sold this year, or what the value of the properties they sold is.

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Posted in Marketing2 Comments

Suspended on Twitter

Suspended on Twitter

15 July 2010

Only when you get suspended or banned from a social network will it finally dawn on you how much of your own life you put into these networks. As of 48 hours ago one of our business Twitter profiles with over 5,000 followers was suspended.

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Posted in Social Media8 Comments

Subscribers / Followers vs Engaged Audience, via Posterous and Google Analytics

Subscribers / Followers vs Engaged Audience, via Posterous and Google Analytics

15 July 2010

It's pretty well known in Social circles that your follower numbers, or subscribers, in no way relates to the number of people actually engaged with your content.

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Posted in Social Media0 Comments

Customer Service – A Belief or a Skill?

Customer Service – A Belief or a Skill?

15 July 2010

I recently listened to a business leader say that customer service is not and should not be considered as a distinguishing factor between businesses, even when comparing successful and not so successful ventures.

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Posted in Management2 Comments

How to make good use of the paper your accountant gives to you (part 2)

How to make good use of the paper your accountant gives to you (part 2)

07 July 2010

Now we focus on some other financial indicators that can tell you something insightful about how is your company doing.

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Posted in Finance0 Comments

Social Media Is The Way Forward for Business to Business Marketing

Social Media Is The Way Forward for Business to Business Marketing

06 July 2010

There’s a lot of talk about using online social media platforms to grow your business by connecting directly with consumers. But should we be using these tools for B2B (Business to Business) marketing?

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Posted in Email Marketing0 Comments

Momentum: The Key to Attracting Venture Capital

Momentum: The Key to Attracting Venture Capital

06 July 2010

When I first engage with a client and see their company I am looking for one key ingredient and that is; momentum!

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Posted in Finance, Management0 Comments

How to Sell to Customers at a Premium

How to Sell to Customers at a Premium

05 July 2010

How many sales efforts do you know of that don't claim to be about selling "value"?

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Posted in Sales0 Comments

When we use the phrase Social Networking, do we really get it?

When we use the phrase Social Networking, do we really get it?

05 July 2010

I’m not at all opposed to online networking – I use it all the time to build relationships, but no matter what medium you use to connect with people, it’s not about CONTACTS, but meaningful and lasting CONNECTIONS.

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Posted in Social Media1 Comment

Business Experiences During The Recession

Business Experiences During The Recession

01 July 2010

In the summer of 2008, I did not have a care in the world. I was working remotely from a small island in the Mediterranean, for my families telecommunication business, located in the suburbs of NYC.

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Posted in Marketing0 Comments

How did CampaignHub help Property Tutors get a Full House for their last Event?

How did CampaignHub help Property Tutors get a Full House for their last Event?

29 June 2010

Property Tutors engaged CampaignHub to market their recent 4 Hour Event via social networks including Twitter and Facebook.

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Posted in Social Media0 Comments

Sales Rep or Account Manager – Is there a Difference?

Sales Rep or Account Manager – Is there a Difference?

29 June 2010

Last week I was talking to the manager of a communications company about the trials and tribulations of sales staff and their lack of ability to look after their customers. I asked the manager whether he had sales reps or account managers to which he replied "they are the same thing .... aren't they?"

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Posted in Management1 Comment

Kids and Businesses Should Both Grow Up

Kids and Businesses Should Both Grow Up

24 June 2010

Within a few weeks of the birth of our first child, Diane and I were already imagining and anticipating how it would be when he was all grown up, had graduated from college and was out on his own.

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Posted in Management1 Comment

Using Aromatherapy to Combat the Winter Blues

Using Aromatherapy to Combat the Winter Blues

24 June 2010

Most of us get a little down some time or another in winter. There is no doubt that a rainy, cold day without seeing too much sunshine can all play a part on our moods and emotions.

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Posted in Mindset2 Comments

Survival Tips for Business Owners

Survival Tips for Business Owners

23 June 2010

I asked some of our contributors to provide us with their best tip on how a business can survive especially while we are in this recession.

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Posted in Management1 Comment

Act Your Way To A New Way Of Thinking – Get Disoriented

Act Your Way To A New Way Of Thinking – Get Disoriented

22 June 2010

Bob Parsons of GoDaddy says simply “get and stay out of your comfort zone”. I agree and would add that adults don’t learn unless we are disoriented.

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Posted in Mindset0 Comments

6 Tips to Get Others to Create Content for Your Blog for Free

6 Tips to Get Others to Create Content for Your Blog for Free

21 June 2010

You know how valuable a blog can be to your business. You know how every article you add gets you more love from Google. More traffic. More leads. More sales. You started off great, but now you’re getting busier and you just can’t find the time or inspiration for creating regular new content for your blog.

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Posted in Social Media1 Comment

Important Blogging Tip: Use Social Media to Drive Traffic to Your Blog

Important Blogging Tip: Use Social Media to Drive Traffic to Your Blog

18 June 2010

The debate of how much effort and resource a business should invest within social media for engagement continues but we at BusinessBlogs.co.nz have found that social networks are increasingly making up 30-40% of our inbound traffic.

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Posted in General2 Comments

Successful VC Raises – Building the Team

Successful VC Raises – Building the Team

18 June 2010

Most people go into a venture capital raise thinking that all they need is their accounts complete, a basic business plan and a great company.

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Posted in Management0 Comments

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