23 December 2010
Social media has provided a way for prospects and customers to directly communicate with the business sometimes bypassing the official communication channels that have been created, by the business, to reduce the cost of running a business such as providing customer service self-help forums and websites.
Posted in Social Media3 Comments
Posted in Sales0 Comments
21 December 2010
How social media, web and mobile tell the story of the Nativity.
Posted in Social Media0 Comments
17 December 2010
Below is a diagram Greg presented while telling a story about how he meet a bunch of people who did the same trading course and meet each Wednesday for wine and a chat about their trading experiences.
Posted in Mindset0 Comments
17 December 2010
Just like Facebook created their version of a company page, now so have Linkedin, but the appeal of having a company page on Linkedin, is the professional business orientated community it sits in. With 80 million business members, who wouldn’t want a business page there?
Posted in Social Media2 Comments
17 December 2010
I don’t know about you, but social media has become one of those things I do every day, as naturally and regularly as checking my emails – updating my Facebook and Twitter status, checking out what my mates are up to, and commenting or adding interesting links to my LinkedIn profile.
Posted in Social Media0 Comments
16 December 2010
The last weeks before Xmas is here, most businesses will not work between Xmas and New Year which will inevitably affect their cash flow in January due to the drop in invoices sent out but there are ways to ensure this impact is kept to a minimum.
Posted in Featured, Finance, Management1 Comment
14 December 2010
Money always seems to disappear faster at holiday time. Most people are short of money not because they buy big expensive things but because they spend little bits here and there. This kind of spending is what I call ‘Leaky Bucket Syndrome’.
Posted in Finance0 Comments
10 December 2010
Rodney Wayne - Franchisee Swan Management ran a 2 week social media Prize Draw campaign with an objective to secure repeat business from clients and non-clients alike
Posted in Social Media1 Comment
07 December 2010
I read a very interesting post today by Alex Bowyer titled "The November Project: Observations from a month away from Facebook and Twitter" in which he provides his findings from not visiting Facebook and Twitter for an entire month!
Posted in Featured, Social Media2 Comments
06 December 2010
The other day I hired a bow tie from a small, independent suit hire shop in Auckland. It was a small purchase, potentially the smallest transaction they processed all week but I walked away from the transaction as a very satisfied customer.
Posted in Management0 Comments
06 December 2010
An interesting concept – what does it truly mean to communicate openly? I will share some thoughts based on my expertise and my experience.
Posted in General0 Comments
06 December 2010
Knowledge To Action Ranked 49 In The Fast Track 100 League Table
Posted in Finance0 Comments
06 December 2010
For every pursuit or goal we have in life there are three things we need to succeed.
Posted in General2 Comments
06 December 2010
Many investors are understandably reviewing their attitudes towards investment risk and return following the Global Financial Crisis. However, with interest rates low, it is not easy to achieve competitive, low risk, low volatility returns.
Posted in Finance0 Comments
05 December 2010
In my role as a management supervisor a lot of discussion is based around dealing with staff. Non performing staff, difficult staff, hard-to-figure out staff – you get the picture. Something I am sure you can all relate to.
Posted in Innovation0 Comments
Added on 28 March 2012
