02 September 2011
We all work really hard to build our client base, in the early years of any business, this is one of our main focuses, find that next customer. So at what point then does a business stop paying attention to it’s original clients, the ones that came on board when no one else would, when no one really knew about your business or understood why it was there?
Posted in Featured, Sales0 Comments
30 August 2011
Have you ever wished you could do something completely different with your life? Many people live their lives in a linear fashion, with one step logically following another, only to realise that the place they have ended up in doesn’t give them happiness or fulfilment.
Posted in Finance0 Comments
29 August 2011
To collect data in real-time from Twitter for our solution (ForexNewsMole.com) we ended up selecting content from trusted authorities (TA's) within Twitter who focused on Forex.
Posted in Featured, General, Innovation0 Comments
29 August 2011
When I was young, I used to go fishing with my father in his boat. Not being much of a sailor, I often succumbed to the motion of the waves when there was a big swell. All I wanted to do then was to get my feet back on firm ground. I still remember the advice my father gave me to help me last the distance back to land.
Posted in Finance0 Comments
29 August 2011
When it comes to employing new people within your team, knowing what you need them to do and how that work is aligned to your overall business goals is essential. One method for doing this is through the method of job analysis.
Posted in Management0 Comments
29 August 2011
What makes us happy? Research suggests that it isn’t extra money. In a recent survey in the UK, around half the people surveyed said that relationships are the biggest factor in making them feel happy. Rating second in importance is health. Other factors include friendships, freedom from stress, and being engaged in meaningful work or activities.
Posted in Finance0 Comments
19 August 2011
Presenting your business in the best possible light online should be at the top of your marketing task list. I see far too many businesses presenting their brand online giving the appearance the website was created by some amateur stuck in the 1980's.
Posted in Marketing0 Comments
19 August 2011
Who is talking about you and your business right now? It’s hard to stay on top of negative sentiment however even as a small business your reputation is in your hands so it’s important to implement a plan that will let you sleep at night. We know it’s hard to gain a good reputation and [...]
Posted in Marketing0 Comments
17 August 2011
How to Sell Your Way Through Life by Napoleon Hill was written more than 80 years during the Great Depression, this book has stood the test of time and still has relevance today. Some of the key areas covered include; Rules and Principals of salesmanship, developing right mental attitudes, effective time management and how to [...]
Posted in Sales0 Comments
16 August 2011
The biggest expense for a young family is the cost of housing. Rent and mortgage payments are fixed costs which can only be reduced by moving to a cheaper house, so when it comes to saving money we need to look at the next biggest expense, and that is the weekly shopping bill. There is a wide range of food spending patterns depending on household income, the number and ages of family members, people’s eating habits and expectations about the standard of food they like to eat.
Posted in Finance0 Comments
10 August 2011
If you think your business should have a profile on the second most visited website in the world then you need a Facebook page. There is so much traffic through Facebook that to not have a profile on Facebook will soon put your business in a minority. Communicating with existing and potential customers through your [...]
Posted in Sales0 Comments
09 August 2011
Having a profile on LinkedIn is really a must do for your business’s sales staff. LinkedIn not only raises the profile of your sales staff, but your business as well. LinkedIn helps sales people and businesses to network, build contacts and share ideas. Many professionals use LinkedIn and this will help raise your sales staff [...]
Posted in Sales0 Comments
09 August 2011
In this post I will cover a solution we provided one of our clients who understands the importance of Facebook as a communication channel and wanted to provide their followers with a free eBook that they could download without leaving Facebook.
Posted in Marketing0 Comments
09 August 2011
A "contra deal" is a generally a partnership between two parties where resources from each business are combined together to form a new product or service line. Money is not part of the equation which means contra deals are found in abundance within the SMB sector.
Posted in Management0 Comments
03 August 2011
The Micro blogging site, Twitter, is a great way to feed into prospective customers – giving them a brief insight into your business and trying to get them to funnel into your website. Using Twitter can help your business in many ways, for example, using Twitter for promotions and enticements and to influence and engage [...]
Posted in Sales0 Comments
01 August 2011
Managing your Business’s online reputation requires a well thought out strategic plan and time to execute. Check out this scene called Crisis Management – with Actors Gregory Peck and Dean Jagger.
Posted in Marketing0 Comments
Added on 28 March 2012
