In this talk from FOWA London Kevin shares the secrets to digg.com and wefollow.com explosive user growth. He covers nine unique strategies that turn passive users into passionate advocates.
Read the full storyPosted on 15 October 2009.
In this talk from FOWA London Kevin shares the secrets to digg.com and wefollow.com explosive user growth. He covers nine unique strategies that turn passive users into passionate advocates.
Read the full storyPosted in Marketing3 Comments
Posted on 15 October 2009.
A very good presentation on why businesses should look at Social Media for increasing brand awareness. We call it “Interactive Marketing”.
Read the full storyPosted in Marketing, Social Media4 Comments
Posted on 13 October 2009.
Stop networking, and start building a network. Stop collecting contacts and start making true connections.
Read the full storyPosted in Marketing, Mindset0 Comments
Posted on 12 October 2009.
Do Your Customers Care About Your Name? Well they certainly don’t care about your brand name or product names as much as you do.
Read the full storyPosted in Marketing, Mindset6 Comments
Posted on 08 October 2009.
Why doesn’t your marketing work? Reason #2 – Maybe you are marketing Processes, Features, and Benefits/Results when you should be marketing Outcomes.
Read the full storyPosted in Marketing12 Comments
Posted on 30 September 2009.
We recommend for commercial emails not to have a weekly mail-out frequency. If you do then be prepared to see your mailing list quickly dry up. Ask yourself if you would like to hear from a business every week.
Read the full storyPosted in Email Marketing2 Comments
Posted on 28 September 2009.
It must be 9 because last night the Jasmine Thai Restaurant in Tauranga made 8 screw ups:
Read the full storyPosted in General, Marketing3 Comments
Posted on 28 September 2009.
Reason #1 why your marketing doesn’t work – You are using Big Business marketing rules. If you’re playing by their rules, you’re going to lose just about every time.
Read the full storyPosted in Marketing12 Comments
Posted on 24 September 2009.
Have you wondered how to create a YouTube video that “goes viral” and creates a torrent of new clients for your business? Here are 3 essential components for a viral video that can generate business for you …
Read the full storyPosted in General, Marketing7 Comments
Posted on 23 September 2009.
10 tips for improving your marketing efforts. Great tips that every business owner should look at.
Read the full storyPosted in Marketing3 Comments
Posted on 21 September 2009.
There’s a marketing crossroads companies come to when they’re at that stage of going from Small Company to Less-Small Company.
Read the full storyPosted in Marketing2 Comments
Posted on 17 September 2009.
It is important that you put some effort into creating a clear and effective email marketing strategy as it can make the difference between a rapidly growing mailing list or not.
Read the full storyPosted in Email Marketing6 Comments
Posted on 10 September 2009.
What most sales people and most business owners do not understand is that our job is enter other people’s worlds, not get them to enter ours; to meet them where THEY are at, not where we want them to be.
Read the full storyPosted in General, Marketing9 Comments
Posted on 08 September 2009.
I asked 8 of our article contributors to provide a helpful tip on how to increase sales. Read the tips here …
Read the full storyPosted in Marketing3 Comments
Posted on 08 September 2009.
Successfully marketing you and your business is not always a simple or straight forward task, but there are three aspects to your business that you can focus on that will strongly benefit you and the performance of your business.
Read the full storyPosted in Marketing0 Comments
Posted on 30 August 2009.
Does your business have a “point of difference”? In this competitive market, you need to be able to know how to market to your target audience and just as importantly – what you need to be saying.
Read the full storyPosted in Marketing, Mindset3 Comments