Continuing on from “Create Professional Content for Your Business Emails” in this part we will cover the science of email subject lines, sender address and personalisation.
Read the full storyPosted on 25 November 2009.
Continuing on from “Create Professional Content for Your Business Emails” in this part we will cover the science of email subject lines, sender address and personalisation.
Read the full storyPosted in Email Marketing1 Comment
Posted on 17 November 2009.
Continuing with the series on Email Marketing Best Practices Mobilize Mail has provided hints and tips for the content of your commercial emails such as newsletters and promotional emails.
Read the full storyPosted in Email Marketing1 Comment
Posted on 21 October 2009.
Now its time to work out what type of content you will be sending them that will not only stop them from unsubscribing but create a perception with your subscriber that encourages them to react the way you want them to.
Read the full storyPosted in Email Marketing, General1 Comment
Posted on 30 September 2009.
We recommend for commercial emails not to have a weekly mail-out frequency. If you do then be prepared to see your mailing list quickly dry up. Ask yourself if you would like to hear from a business every week.
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Posted on 17 September 2009.
It is important that you put some effort into creating a clear and effective email marketing strategy as it can make the difference between a rapidly growing mailing list or not.
Read the full storyPosted in Email Marketing6 Comments
Posted on 09 July 2009.
A frequent question I get asked is “what can I do to increase the success of my email marketing campaigns?”.
Read the full storyPosted in Email Marketing2 Comments