Archive | Marketing

How Effective is Article Marketing

Article Marketing – once a print media tool has now become a great option for online and email marketing. Your Email Marketing NZ strategy should include article marketing where you can link to articles and your website from email campaigns. Keep articles professional, clear and concise, always under 600 words.

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Article Marketing – It Works

The success of any marketing strategy starts with a well thought out plan of action. In your article marketing plan we recommend creating a list of tasks and then commit to following through on your plan, consistency and volume of article marketing placement will help you achieve your marketing goals. For every task list the day the task is to commence and the expected time of delivery (also known as ETA). Using Article Marketing as a strategy is not exclusive to the internet and is as popular in the print media as the online arena.

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Newsletter Tips For Your Email Marketing Campaign.

For effective Email Marketing NZ you need to quickly engage your reader, make your email interesting and “stand out”, so that it does not go from inbox to deleted box. The best outcome for your email newsletters is to get the recipient to click through to your website or social media site.

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Facebook for New Zealand Businesses – Things to Know

One strategy we apply to our clients social media assets is to get their “Fans” details into a database they own such as an email marketing database. That way when Facebook and other social media sites become too demanding in their rules for business that you have the details of prospects in a datastore you own.

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First impressions are so important – and they go on and on

I am reminded of this so often in business and life, yet we all seem to forget the lesson. On Friday I went to a store to purchase an item of a significant sum. There was only the shop demo item available. I asked if they could detach the item from the shelf and if I could purchase it.

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Short Burst Communication in Email Marketing

Email Marketing NZ has become increasingly important and the need to see a return on investment is key for many businesses. Short Burst Communication is one way to ensure your emails are getting read and actioned by the recipient. Keep the links and the call the actions above the fold and make sure your email [...]

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Social Media Explained

Social Media Explained in a picture

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Email Marketing – Smart Gains At Small Costs

Even a small business with a small budget can put out a professional and effective email marketing campaign that brings results. With help from Mobilize Mail businesses will achieve a good return on investment and gain new business. Email marketing is a great tool for businesses to reach out to customers – but it needs [...]

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Does the changes to Facebook Pages benefit SME? I doubt it.

By reducing the ability of businesses to use tools to capture prospect information and direct them to their sales funnels (blogs, websites etc…) Facebook has given less incentive for users to leave the Facebook environment – possibly to allow more chance that they will click on a Facebook ad?

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The Psychology of Timings and Email Marketing

As important as Email design is for your email marketing campaigns, you need to factor in the timing of your campaign also. Depending on the design and content of your email you should send or schedule your campaign for a specific time. A property campaign is best sent mid afternoon and really no emails should [...]

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Greg Secker and Business Success

Greg Secker and Business Success

Greg Secker started Knowledge to Action in 2004 in UK then opened a branch in Sydney, which is where I attended their Forex courses. The courses are aimed at people who are interested in Forex but don’t have a clue where to start.

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The Wiggles brand vs The Wiggles band

The Wiggles brand vs The Wiggles band

One of Australia’s most successful international brands is feeling the ripples of some very rare bad press right now. That beloved and beleaguered brand is The Wiggles, and in the world of children’s entertainment they reign supreme.

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Laggards: Australian online retail is at the end of the adoption curve

Laggards: Australian online retail is at the end of the adoption curve

In the Lifecycle of Product Adoption first come the innovators, then the early adopters. As time passes the early majority give it a whirl. Some time after that, the late majority think it might even be for them. Then, right at the end, come the laggards. The last to try something, the totally risk averse.

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Its All About Timing In Email Marketing

When you put time and effort into creating email marketing campaigns you will want to maximize the impact of the email to gain the most attention. Of course you still need a subject line that attracts attention, but timing of the email is also important. Knowing the best time to send the email will ensure [...]

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How New Zealand Business can Achieve Higher Returns With Email Marketing

How New Zealand Business can Achieve Higher Returns With Email Marketing

At Mobilize Mail we focus on the quality of data capture and apply rules to it so our client delivers highly targeted messages that net higher response.

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Are Females Better at Investment than Males?

Are Females Better at Investment than Males?

I have been Forex trading for a couple of years now and one thing I can tell you is that females on the whole are bloody good at trading and investing overall. They stick to the rules of play, they don’t bring ego to the trades and they trade with no emotion (aye?) – yep no emotion.

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