Archive | Innovation

How to Design Software that People Want

How to Design Software that People Want

The point I am making is that the best software (and other services?) is created by people who want to fix a pain they have.

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Posted in Featured, Innovation, Marketing0 Comments

How Forex Traders Use Twitter to Improve their Trading

How Forex Traders Use Twitter to Improve their Trading

To collect data in real-time from Twitter for our solution (ForexNewsMole.com) we ended up selecting content from trusted authorities (TA’s) within Twitter who focused on Forex.

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Posted in Featured, General, Innovation0 Comments

Staff Management Tips – A Tool for Getting Staff to become Reflective

Staff Management Tips – A Tool for Getting Staff to become Reflective

In my role as a management supervisor a lot of discussion is based around dealing with staff. Non performing staff, difficult staff, hard-to-figure out staff – you get the picture. Something I am sure you can all relate to.

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Would you like to know how to connect with prospects that want to hear from you?

Would you like to know how to connect with prospects that want to hear from you?

In order to attract prospects now businesses must prove their worth to the community and establish an open and transparent relationship. Only then will a business gain trust with the community and attract customers. This approach is called “Inbound Marketing”

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6 Powerful Tips To Get Your Business To The Next Level

6 Powerful Tips To Get Your Business To The Next Level

6 Powerful Tips To Get Your Business To The Next Level. Customers are the lifeblood of any business and you need to make it as easy as possible for your customers to interact with your business…

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Are You a Linchpin? Seth Godin’s New Book

Are You a Linchpin? Seth Godin’s New Book

Check out this video interview of Seth Godin by David Meerman Scott discussing the concepts of being a Linchpin and an artist based on Seth’s new book “Linchpin: Are you indispensable?”.

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Posted in Innovation0 Comments

Why design is Important? Philippe Starck

Why design is Important? Philippe Starck

Very good presentation by Philippe Starck on why design is important.

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Posted in Innovation, Video2 Comments

How the Internet enables intimacy (Stefana Broadbent)

How the Internet enables intimacy (Stefana Broadbent)

Very good talk on how the Internet may not be spoiling human intimacy but in fact help to grow it.

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Posted in Innovation, Social Media, Video0 Comments

Gary Vaynerchuk (Wine Library) on Building Personal Brand

Gary Vaynerchuk (Wine Library) on Building Personal Brand

Web 2.0 Expo NY: Gary Vaynerchuk (Wine Library), Building Personal Brand Within the Social Media Landscape

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Posted in Innovation, Social Media0 Comments

Fixing Your Marketing; Stop Focusing on Your Competition

Fixing Your Marketing; Stop Focusing on Your Competition

How much time and energy do you spend trying to figure out what your competition is doing? You’ll win buzz word bingo with “competitive analysis” and “benchmarking”, but will you win customers?

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Posted in Innovation, Marketing6 Comments

Bad Plans Carried Out Violently Many Times Yield Good Results

Bad Plans Carried Out Violently Many Times Yield Good Results

The #1 indicator of success is speed of execution. Period. Want to be successful? As Larry the Cable Guy says, “Get ‘er done.”

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Posted in General, Innovation, Management3 Comments

Professional services websites that go beyond the norm

Professional services websites that go beyond the norm

Over the last few months I’ve conducted several research projects for professional services clients to investigate the ‘best of breed’ websites in their industry.

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Posted in Innovation2 Comments

Are you ready to start blogging yet? If not get reading some.

Are you ready to start blogging yet? If not get reading some.

From a business perspective Blogs can be a goldmine if aligned correctly with your other communications and marketing initiatives.

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Posted in Innovation1 Comment

New Zealand’s young attitude is a really good thing

New Zealand’s young attitude is a really good thing

Today I realised what it is about New Zealand that makes it such an attractive package, both in its marketing of the country and in the reputation of its businesses.

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Posted in Innovation1 Comment

Retaining and Growing Customers: Email Marketing Proves to be Small Cost for Great Value

Retaining and Growing Customers: Email Marketing Proves to be Small Cost for Great Value

A panel of email marketing professionals were interviewed recently who work closely with SMEs.

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Posted in Innovation0 Comments

9 Tips for developing a great small business

9 Tips for developing a great small business

9 Tips for developing a great small business

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Posted in Innovation3 Comments

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