This post is for all the businesses out there that have heard of “Social Media” but have no understanding of what it is, how to use it and most importantly how much it is going to cost.

I have just come back from a few days in Auckland presenting to business owners the results of our 12 month project using social media as a business marketing channel and networking “tool”.

There have been many posts, articles and discussion on the seemingly miracle benefits of applying the “freemium” model to a business.

We all have nightmare clients that demands too much, are rude and generally a real pain to deal with – but have you actually calculated how much these clients cost your business?

Before our businesses had shareholders, staff, SLA’s and all the other responsibilities that take you from a micro business to something much …

I have heard great comments on how the Chamber of Commerce in Wellington is helping local business so I booked in 30 minutes with Charles Finny – CEO of the Chamber to ask why I should join the Wellington branch.

It really amazes me how some small business owners believe that having a LinkedIn profile and joining LinkedIn groups, but not participating, equates to networking.

Most New Zealanders will not know Richard MacManus and his flagship web site ReadWriteWeb.com. Nor will most New Zealanders know that ReadWriteWeb.com (“RWW”), at the time of this writing, is ranked the 9th most popular blog in the world.

I was introduced to Jayson via a friend on Twitter. My friend suggested that Jayson would be a great story for BusinessBlogs.co.nz and after speaking with Jayson she was right.

It appears that more and more small businesses are placing marketing graduates or young marketing professionals within senior marketing roles.

Each day I receive a bunch of emails from business trying to sell me something. Most I delete after briefly scanning the first few sentences of the email.

More than likely you have heard talk about “social media” and wondered what all the fuss is about and more importantly how can it help your business.

As a business owner I am sure at some stage you will come across a form of marketing that entices you to a spectacular event promising massive rewards, including the ‘secret’ for making loads of money on the Internet.

How a TV show can ruin your business.

This is a brief article for people who are working for themselves who have clients that are unable or unwilling to pay for your work.

5 Ways to Kill a Great Marketing Plan. Good advice from Brad Sugars.

9 Tips for developing a great small business

Business Plan: Keep It Simple, Stupid. Top tips for keeping your business plan readable.

A fantastic article by Marty Zwilling on how to value your startup.

7 tips from Wayne Burgan on developing a great business. I found Wayne’s 7 tips below very helpful to my business.