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Kiwi Ingenuity in Global Entrepreneur Week


kiwiUs Kiwis are well known for our ingenuity or number 8 wire mentality and after seeing the technology and innovation being showcased during Global Entrepreneurship Week (GEW) I am glad to report that Kiwi ingenuity is on the up and up.

At the Wellington to the World (W2W09) technology venture showcase, put on as part of GEW, I was impressed with the offerings launched from Wellington with the intent of going global.

Over recent years Wellington has grown a strong reputation as the creative and innovative capital. However, W2W09 showed that Wellington innovation and creativity is expanding to a range of different niche businesses which are gearing up to take on lucrative international markets.

Did you know that the world’s 5th most influential technology blog started in Wellington? How about a usage meter that intelligently records and calculates individual internet usage for shared internet connections, and can even calculate the amount payable by each user? Or what about being able to make any computer simulate your child’s computer and become one that you know will be safe for him/her? There was also a training and events management platform that integrates seamlessly into your existing website – that means it is 100% re-brandable to suit your requirements.

Admittedly, a number of the ventures presented by the local entrepreneurs were IT based, which has to be the most cost effective and efficient way to go global from here, but some of these IT solutions have 3D outputs. Such as a photorealistic renderer which simulates the physics of light to achieve near-perfect image realism and an online marketplace where creators, digital fabricators, materials suppliers and buyers meet to make almost anything.

In the scientific area, there is some very interesting research being done locally into palladium particles and nanotechnology.

The world is our oyster and there is no need to be limited by our geographic isolation. So watch out world!

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This post was written by:

Elena Szentivanyi - who has written 8 posts on Business Blogs.

Elena Szentivanyi is a registered patent attorney in both New Zealand and Australia and a registered trade mark attorney in Australia. Elena specialises in the selection, clearance and protection of trade marks and other IP in New Zealand and beyond.


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