01 June 2012
It is very tempting when you have a small amount of money to invest to try and turn it into a much bigger amount by taking a chance on risky investments. With luck on your side, and careful research, it is possible to double your money, but only by accepting the possibility that an alternative outcome may be a significant loss.
Posted in Finance0 Comments
01 June 2012
In the battle of the two main Australian supermarkets, Coles has just leapfrogged over Woolworths – and it’s very clear why. Over the last 12 months, Coles sales have grown 6.6 percent, from $7.5 billion in the last quarter to $7.8 billion in this one. (Compared with the 2.9 percent growth of Woolworths.)
Posted in Marketing0 Comments
31 May 2012
With the new look facebook and the timeline features that allow you to highlight and pin articles, it is even easier to get your business’s facebook pages looking really professional and appealing. Getting someone to “Like” the page is the first step – actually getting their buy in to your page takes more work and [...]
Posted in Social Media0 Comments
30 May 2012
All feel-good stories have a hero and a villain, and a solution to the conundrum they face themselves in. How good are you at telling your feel-good story? Are you clearly stating to your customer what the ‘villain’ is regarding your product or service? Do you have the solution in the form of a ‘hero’ [...]
Posted in Sales0 Comments
29 May 2012
You live with your partner, you love your partner....but should you go into business with your partner? As long as there have been businesses there have been couples who have worked together. From 'mum and dad' retail businesses to high level professional service firms.
Posted in Management0 Comments
24 May 2012
Writing blogs and linking them to your social media sites is one way to funnel business through to your online assets. At Mobilize Mail we have many articles on our own blog that can show you tips and techniques on effectively using Social Media Marketing NZ.
Posted in Social Media0 Comments
23 May 2012
How long is the ideal length of a blog? This is a question that gets bloggers all fired up, there are differing opinions as to whether it is best to keep it short or the longer the better. We can look at it in a number of ways.
Posted in Social Media0 Comments
23 May 2012
As consumers, what do we base our understanding of products or services on? Our past experience. However as sales people do we always address the past pain and victories of our customers to know where we are going with them today ? It is common with selling to deal with the pain and goals of [...]
Posted in Sales0 Comments
21 May 2012
I will not provide the details of episode here as the video and article I linked to above provides the whole story. What I do want to provide in this post is a couple of tips when looking at a franchise agreement.
Posted in Management0 Comments
19 May 2012
As a SMB sized business we are always thinking about how to increase our promotional output (more prospects) without having to increase our input (wages). We have decided that partnering is a fantastic option for us and we are exploring that option with a select few companies options going forward. Our new Marketing Manager Justin [...]
Posted in Sales0 Comments
16 May 2012
The April sales figures for residential property in Auckland are again impressive. Sales volume in the Auckland region were up 16.3% over April 2011 and that in itself is a positive outcome let alone the other statistics presented by the REINZ. The latest Real Estate Institute of New Zealand data also confirmed an increase in property prices. The median price is up $10,500 (+2.2%) compared to April 2011. Auckland recorded its highest number of transactions in an April month since 2007 with 2,157 sales.
Posted in General0 Comments
16 May 2012
The success of any marketing strategy starts with a well thought out plan of action. In your article marketing plan we recommend creating a list of tasks and then commit to following through on your plan, consistency and volume of article marketing placement will help you achieve your marketing goals. For every task list the day the task is to commence and the expected time of delivery (also known as ETA). Using Article Marketing as a strategy is not exclusive to the internet and is as popular in the print media as the online arena.
Posted in Email Marketing0 Comments
14 May 2012
Building a New Zealand based Property Investment business is not for the faint hearted especially in the current economic climate. Like most success in life it takes years to become an overnight legend. A lot of work, discipline and use of proven systems is required to get your property investment business off the ground and in good working order every year.
Posted in Marketing0 Comments
11 May 2012
Annual financial statements or accounts prepared once a year many months after your Balance Date are only really useful for working out your tax bills, yet for the majority of business owners this is the only financial information they see.
Posted in Management0 Comments
11 May 2012
We usually think of 'relationships' as being with people we know socially or work with closely. Socially we choose to mix with people that are similar to ourselves and are generally like minded and who we enjoy. However, work relationships are often more dynamic, difficult and varied and we need to rely on our communication and people skills to help us be effective with others.
Posted in Management, Mindset0 Comments
10 May 2012
For effective Email Marketing NZ you need to quickly engage your reader, make your email interesting and “stand out”, so that it does not go from inbox to deleted box. The best outcome for your email newsletters is to get the recipient to click through to your website or social media site.
Posted in Email Marketing0 Comments
Added on 28 March 2012
